Are Glass Bottles As Bad As Plastic Straws?
Will glass bottles be the next plastic straws? In a world where drinking from a plastic straw is basically telling everyone you would happily club baby turtles to death, what will the next campaign be? My money is on packaged beers and ready to drinks (RTDs). Here’s...
The Nightclub Dilemma
The Nightclub is quickly becoming a more and more difficult proposition. With the nightclub dilemma of high price experiences or low prices to tempt the post pub crowd to carry on their night, what’s the right formula for a nightclub in 2018? The Hay Day Of The...
One huge mistake bars make daily.
For the past couple of months, I have been visiting infinitely more bars than ever before. I can’t believe how often I see this huge mistake bars make. I have a feeling it comes from a few places, depending on the role of who’s doing it. I’m talking...
Should bartenders be the marketing engines behind every bar?
As a bartender, you’re the face of your bar. Yeah, sure, there are some stock image models splashed across the posters that promoters plaster around your town, but everyone is fully aware that they’re far to attractive to actually exist in real life. So it...
